Educational
Museums specialize in collecting and preserving the past. Your Plan B Company helps them think about the future.
Whether it's the world famous Field Museum that dominates Chicago's lakefront, or a tiny neighborhood historical society, museums are changing. Your Plan B Company is helping museums see the "big picture" potential of the Web by re-envisioning an array of museum functions - fundraising, e-marketing, online exhibitions, audience development, electronic interactives in the gallery, and the list goes on.
Museums are reaching broader audiences than ever before through the Web, as well as reaching out to familiar audiences in new ways. Early on, we worked with the Chicago Historical Society (now the Chicago History Museum) to highlight its collection in JUST THE ARTI-FACTS, a monthly feature for Chicago's school teachers. Our relationship has now spanned over 12 years, including the online exhibition for MY CHICAGO, winning the Illinois Association of Museums (IAM) Superior Achievement Award. And the latest 3 time award winning project, GREAT CHICAGO STORIES.
What will the online museums of the future look like? How will smaller museums unlock their resources to reach a broader public? Your Plan B Company is helping to provide answers to these questions. By merging our knowledge of the technology with museum resources, we are helping institutions create sustainable models for publishing, education, marketing and fundraising.
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